Standalone product, or add-on on top of a suite
Semrush's AI Toolkit adds AI visibility capabilities to a broader SEO suite. For teams already living inside Semrush, keeping AI visibility beside keyword, backlink, and technical SEO data can be convenient; compare the current official bundle and add-on requirements before buying.
Prefometry is standalone: all five engines, the evidence chain, Action Packs, and rechecks are included from the $29 Solo tier, with no base subscription to buy first.
SEO suite breadth, or the citation loop end to end
Semrush covers keyword research, backlinks, technical audits, and much more; Prefometry deliberately does one job. That focus shows up in the parts competitors trim: the raw provider answer and native citation URL kept per run, Opportunity Score separated from Evidence Confidence, and 7/14/30-day rechecks that repeat identical sampling conditions with honest outcomes.
If your AI visibility program needs to graduate from a dashboard tab to a workflow your team executes every week, that loop is the product here rather than a feature.
- No base-suite subscription required — all 5 engines from $29/mo
- Raw answers, citation URLs, providers, locales, and repetition counts retained per run
- Action Packs with owners, due dates, and target URLs
- Comparable rechecks with Won / Improved / No change / Insufficient evidence outcomes
When Semrush may be the better fit
If you already pay for Semrush, want AI visibility data beside your keyword and backlink data, and have an execution workflow elsewhere, the AI Toolkit add-on is a low-friction choice. If you want the complete evidence-to-action loop without a suite subscription, start with Prefometry's free scan.